Kantar TNS

What makes an experience memorable? 

In theory, every customer touch is important. But the ongoing customer relationship is affected only by experiences that the customer remembers – and two-thirds or more of our interactions with companies do not stick with us. 

The key to creating a memorable experience is an emotional trigger. Emotions create connections or "hooks” that people recall. Emotions give meaning and relevance to experiences. 

Click on the image below and view our quick webinar presentation – we’re convinced you will have a better understanding of the role emotions play in creating a memorable customer experience. 




Download our latest insights, Turning moments into memories, to create the impact your business needs.